Purple Intimacy®

Pop-up stores are becoming increasingly popular for short-term, limited edition sales of products. Nike and Gucci have done that very thing. Temporary in-store square footage rentals are also interesting; The Gap, for instance, recently “rented” a section of their New York retail stores to French fashion boutique Merci, who then in turn “rented” a section of their store.

This sort of collaborative marketing allows customers who are loyal customers of...

The business of pleasure toys has evolved to the point that retail prices of $250 and above are not an obstacle to consumers, or retailers — we live in a tech-savvy world, and for the handful of us who have seen the growth, it is just amazing. When Intensity was brought to Purple Intimacy® for consideration, we jumped in head first. The technology is a step ahead of what’s out there now, but having seen all that has gone by we believe that the next great idea is only an imagi...